I help unlock product design teams

Their velocity, innovation, creativity, growth, partnership.

Their impact to business.

What drives me is empowering product designers to do their best. I love finding the gaps in how teams work (tools, processes, skills) to unlock collaboration and quality.

I'm also a huge advocate for mentorship and growth, leading with curiousity to build products that help solve real problems.

Portrait of Dina Smith-Hayes

My experience

I've improved digital products at CapIntel, Homebase, NorthOne Banking, Prometheus Group, and Wave Financial.

As a big picture thinker, and small detail crafter, I strive to add delight and value in everything I do.

I have a Bachelor of Design from OCAD University, and started my career in marketing. I moved to UX and product design so I could be part of the product development process, building things that prioritize accessibility, usability, and delight.

CapIntel

Principal Product Designer;
Manager, Product Design

Homebase

Staff Product Designer

NorthOne

Senior Product Designer, Growth

Prometheus Group

Lead Product Designer

Wave Financial

Visual Designer & Project Manager

Propeller Ideas

Graphic Designer & Project Manager